It never ceases to amaze me how much we can learn from our kids. Here’s a story that I hope will inspire you as much as it did me. My son, Noah, is 11 and is super passionate about hockey. Last month we went to Anaheim for a hockey tournament, and his team won the […]
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5 Steps to Create a Webinar that Converts
Webinars are by far my favorite way to reach more people and get new clients. Of course, that wasn’t always the case. In fact, the very first webinar I ever did was one I’ll never forget — because it was such a disaster. I did it with two other online friends, and we put together some […]
How to Create a Great Giveaway to Grow Your List
There’s no doubt that list building is a hot topic, and rightly so. Email marketing is still the #1 way to connect with your prospective clients and inspire them to take action. In order to grow a profitable list you have to create a great Giveaway, e.g. the gift you offer as an incentive to […]
How to Choose a Name for Your Business
One of the things I love helping my clients with is choosing a name for their business. So many of the clients I work with have been in business for a while, but they now want to ramp up their online presence. Or they are switching gears. For instance, they might be transitioning from therapy […]
4 Things to Communicate to Inspire Your Clients to Hire You
I was meeting with a client today helping her review the giveaway she created to grow her email list. This lady really knows her stuff, but as I reviewed it, I realized it wouldn’t inspire her prospective clients to hire her. So we went through an exercise where we uncovered the real reasons your potential clients […]
Celebrating the Multi-Talented Multipotentialite
One of my favorite TED Talks was given by Emilie Wapnick, where she celebrates the “multipotentialite”. A multipotentialite is someone with many interests and creative pursuits. Personally, I think a lot of entrepreneurs fall into this category. We are often creative, with many interests, passions and ideas. This can lead to trouble when you don’t […]
4 Types of Income You Can Create in Your Service Based Business
If you’re a coach or other service provider, chances are the bulk of your income comes from working with clients one-on-one. And that’s great! I love nothing better than really digging in and working closely with a client. But if working one-on-one is your only source of income, you’ve probably gotten to the point where […]
The Truth About Spirituality And Financial Success
There is a belief running rampant that financial well-being is somehow opposed to being spiritual, which is why oftentimes so many beautiful, well-meaning folks on the spiritual path tend to be poor and have money issues. These folks often feel that to be spiritual, you can’t make a lot of money or have financial success. […]
Is Your Message on Point?
I was watching TV at the gym today and was captivated by a show called Food Network Star. The show involves a competition where they’re looking for the perfect combination of cooking skills and an engaging personality. The winner gets their own show on Food Network. In this first episode, each contestant has 30 seconds […]
How Big Should Your Email List Be?
We all know that we need to build our email lists if we want to market ourselves online, right? I remember when my list was small and thought that it would be so great to have a big list. Since then, I’ve realized that there are pros and cons to list size. On the plus size, […]
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