You’re at a networking event and the host starts the meeting by saying, “Let’s go around the table and introduce ourselves. Tell us what you do and who your ideal client is so we can get to know you and share referrals”. You’ve been in that exact situation, haven’t you? And if you’re look most […]
Attract More Clients
How to Use Marketing Templates and Systems So They Work For You
You know that feeling when you go to create something new and you feel at a loss on where to start? Whether you’re crafting your message, writing your webinar script, or creating a Facebook ad….staring at a blank screen can feel paralyzing. It’s so much easier to get started when you have something to work […]
How to Sell While Teaching
Last night I went to a presentation intended for the parents of high school students interested in attending a prominent university here in San Diego. My older son is in 10th grade so we want to learn what we can do to help him get ready for the university application process. The event was advertised like this… “Don’t […]
4 Things to Communicate to Inspire Your Clients to Hire You
I was meeting with a client today helping her review the giveaway she created to grow her email list. This lady really knows her stuff, but as I reviewed it, I realized it wouldn’t inspire her prospective clients to hire her. So we went through an exercise where we uncovered the real reasons your potential clients […]
Does Your Message Do This?
Your Message is the most important part of your business. I know that’s a bold statement but think about it. You can have the greatest programs or services in the world, but if you don’t know how to communicate your message, you’re dead in the water. There’s a lot more to your message than just […]
Build on Success – Advice for a Beginning Solopreneur
I received a great email today and I’m sharing it with you because I know this is a common problem for so many beginning solopreneurs…. “I kind of have my own business, but struggle in the marketing, narrowing down my niche and in the confidence area. I am at that stage of listening to all these […]
How To Build an Online Community
In this world where we’re all so disconnected from each other, it’s easy to blame technology. But at the same time, technology can bring us together. If you’re a solopreneur working from your home office you understand exactly what I mean. If you’re like me, there are probably people you’ve collaborated with and worked with […]
Grow Your Business with Your Facebook Page
Millions of people are on Facebook every single day. If you’re not yet using Facebook to grow your business, you’re seriously missing out. There are 4 key ways to grow your business with Facebook: – Facebook Page – Facebook Groups – Facebook Events – Facebook Ads Today, we’re going to look at how to grow […]
The #1 Way to Avoid Cookie Cutter Marketing
Do you ever fall into the trap of cookie cutter marketing or copying what others are doing? If so, then you’ll want to read on. If you prefer to listen, I covered this subject in more detail on my recent Community Coaching Call. (If you want to be notified of future monthly calls, be sure […]
This is the key to doing the work you love
I have a problem. It’s one that affects me both personally and professionally… I can’t fake it. Get your mind out of the gutter if you went there:) I mean that I can’t pretend to like you if I don’t. I can’t even lie well. It’s just written all over my face, in my voice, […]
