To attract your ideal clients and create a targeted internet marketing strategy, you have to really understand your target market. What are their challenges, needs, desires, frustrations, preferred method of learning, etc.. Many people get overwhelmed with this research. I want to help you avoid that. Here are four simple ways you can get the […]
Market Segmentation: Who is Your Target Market?
The whole foundation for your business begins with market segmentation and truly understanding your target market. If you don’t understand your target market, then you can’t create a solid niche marketing strategy, and all of your marketing efforts will be wasted. Learn why market segmentation is so important, how to identify your target market and […]
Niche Meaning — It’s Not What You Think
I’m going to say something kind of controversial with regard to your niche meaning, and you may or may not agree. It’s something I get pretty worked up about because it kills me when I see people passing over a great niche because they can’t find the best keywords. Keywords are not the main factor […]