The whole foundation for your business begins with market segmentation and truly understanding your target market. If you don’t understand your target market, then you can’t create a solid niche marketing strategy, and all of your marketing efforts will be wasted. Learn why market segmentation is so important, how to identify your target market and […]
Small Business Marketing Strategies– Learn from the Best
Last week I spent 4 days at a conference where I had the opportunity to learn some great small business marketing strategies from some top coaches, including Brian Tracy, Milana Leshinsky, Mari Smith, Lisa Sasevich and Christian Mickelson. I promised my readers that I would share some of my key takeaways from this event. So […]
How to Know What Training, Marketing or Coaching Programs to Buy
As a coach, I learn as much from my clients as they do from me. Today was no exception. I met with someone this afternoon who asked a great question. She had just purchased a marketing program and wasn’t sure if she had made a good decision. I hear this kind of question a lot. […]